While it is certainly true that lobby signs for business are a big part of transforming an ordinary, generic waiting room into one that looks and feels professional, there is much more to the story.
Here are some of the key benefits of lobby signs for business that go well beyond enhancing aesthetics and improving décor:
Make A Powerful and Positive First Impression
As the old saying goes, you never get a second chance to make a first impression. That means businesses with an unimpressive or amateur lobby sign — or no lobby sign at all — may never get a second opportunity to demonstrate that they care about quality and attention to detail. In essence, their lobby sign spoke on their behalf, and sent all of the wrong messages.
On the other end of the spectrum, a professional and customized lobby sign sends all of the right messages, including the most important one that goes: “While we are a successful business with a legacy of achievement, our best days are still ahead!”
Point Visitors In The Right Direction
When most people think of lobby signs, they imagine elegant and stylish backlit lobby signs featuring the name of a company in its signature font and colors, and possibly its tagline as well. Here is an example:
However, lobby signs can also point visitors in the right direction (these are also called wayfinding signs). Here is an example:
Not only do directional signs help visitors reach their destination efficiently and effectively, but is also prevents staff from being constantly interrupted with questions like, “Where is Dr. Smith’s office?” or “Where is the elevator?”
Get The Best Lobby Sign For Your Business From Captivating Signs
To learn more about the benefits of lobby signs and the many options that are available — such as backlit lobby signs, acrylic lobby signs, wood lobby signs, and more, contact the team at Captivating Signs today at 630.470.6161 or email us at firstname.lastname@example.org.